UCloud branding
A short overview for the branding and visual identity for the UCloud platform.
Stylizing
The platform name is stylized “UCloud”, with uppercase U and C, and lowercase for the remainder.
Correct: UCloud
Incorrect: Ucloud, uCloud
Logo
The UCloud logo is a hexagon shape with a node graph surrounding it. The nodes are white, unless a contrast is needed, in which case the outer nodes and edges are rendered in blue.
| Image name | Uses | |
|---|---|---|
| favicon | Used for the UCloud-site and associated documentation | |
| Icon logo, white nodes | Usually used when the UCloud logo is presented on a blue background | |
| Icon logo, blue nodes, with text (svg, png) | Used on the login page | |
| Icon logo, blue nodes, no text | Default logo to use |
Colors
The main accent color for the UCloud platform is a blue color, with a different level of darkness for light and dark themes.
The color variable names and their associated hex-values can be seen in Colors.css.
| Notable color variable name (without prefix) | Uses |
|---|---|
| primaryMain | The accent color used for default buttons, checkboxes |
| successMain | Used for creation, approving, accepting, etc. |
| errorMain | Used for cancelling, dismissing, deleting, removing, etc. |
Typography
The UCloud platform uses multiple fonts for different purposes:
| Font | Uses |
|---|---|
| Inter | The default font for UCloud, used for non-monospaced text. |
| JetBrains Mono | The font used for monospaced text, e.g. code samples, editor, etc. |
Merchandise
Two teddy bear plushies are available to lend for employees at the eScience Center for work-related events.
T-shirts have been made with expos and conferences in mind, and can be purchased for anyone needing one for an upcoming expo/conference. (See introduction on how to insert image)
UCloud